Turning a static identity into a stage moment.
For the H&B &Beyond supplier event, I was given the event lock-up and asked to translate it into a premium motion backdrop for a large-scale LED screen behind the stage. The job wasn’t “make it move”, it was making it feel intentional, confident, and worthy of a room full of partners.
I built a looping animation around the portal concept: slow rotation, controlled light, and spark particles that add energy without turning it into a tech-demo. The pacing was designed for live use, it reads from a distance, supports speakers, and still feels impressive when you actually look at it.
